The Downside of Irrationality

I was listening to Quirks and Quarks yesterday and they had an interesting segment with Dr. Dan Ariely, the author of The Upside of Irrationality. He does some cool experiments that basically show we’re not the rational animals we think we are (Sorry Aristotle).

When faced with a choice that involves short-term pain for long-term gain, we will often forgo the gain to avoid the pain. Why save money for retirement in 30 years when I can buy a TV now? Why do we waste time and energy on revenge when it’s much more productive for us to move on? He also said that mass disasters don’t get the same attention as individuals. When we see a mass disaster, say a genocide, we become emotionally ‘muted’, probably as a coping mechanism; but when we see one person suffering, our heart goes out to them (think The Blind Side).

Anyway, that was just to give you the gist of what he’s about. The point he brought up that I want to talk about is this: ‘If you were trying to design a problem that people would not care about it would look like climate change”.

Eep. It’s true  based on what he was talking about. It’s going to happen years down the the road (well, it’s getting sooner every day I think!), it’s going to happen to other people first (poor countries, island nations), we don’t see individuals suffering, and anything we do personally will be a drop in the bucket.

So how do we get people to care about climate change?

We have to reward them! He used the example of people who drive a Prius. They might think of themselves as being such a good person for driving a Prius. And when they drive around, they see all the people looking at them and thinking ‘what a good person, they’re driving a Prius’ (whether people looking at them are really thinking this is irrelevant, as long as the driver believes it).

EGO! That’s the answer. We have to use people’s ego’s to make them want to help the environment. i.e. If you help the environment you’re a better person! We all look up to you! Way to compost!

Do you part, and pat the next environmentalist you see on the back and tell them good job!

The Ultimate Cleaning Tool

Time for another greenie product I love!

The Ultimate Cloth is awesome. It cleans using just water. And it works just as well, actually probably better, than my old sponge and cleaner. I use it on everything. Windows, wood, stainless steel, countertops, cupboard doors and even the floor (I just use it like a swiffer cloth). It’s simplified cleaning, since I only need one thing, the cloth! No more harsh cleaners! This is a great item if you have any sensitivities to chemicals. Although, really we could all handle a few less chemicals.

If you happen to be in NS, you can get them from Betty Touesnard in Cape Breton. There only $7 a piece, way cheaper than I would expect! It’s a great way to green-up your home with minimal effort and no compromise.

Oil Oil Everywhere

Even though I just posted about the dangers of an oil spill off the BC coast, I’m going to now post about the dangers of an oil spill in the Canadian Arctic. It seems appropriate given the situation in the USA. The dark cloud looms….

BP (everyone’s favourite company) has proposed to do some exploratory drilling in our arctic waters. Global warming is already a major treat to this very sensitive and ecologically unique area. A study done to model the effects of an oil spill in the Beaufort Sea showed that an oil spill in that area could even worsen the effect of climate change. After seeing what is happening in the Gulf of Mexico, do we even need further evidence to show how dangerous drilling the the arctic could be? With pack ice shifting around, the dangers are too great.

Here’s the article in the Vancouver Sun that brought this to my attention. I haven’t looked into this issue as much as the Enbridge one, I’m sure there’s lot of more information out there. I was just so stressed about the idea of more drilling I needed to get this post up. Our threatened arctic needs all the help it can get. Do you trust our oil-hungry government to protect it?

Fav Greenie Product!

I wanted to take the time to sing the praises of one of my favourite green products. The Green Beaver Company’s Make-Up Remover.

I’ve tried a few different make-up removers over the years, and this one really works the best. It has no problem getting mascara and eyeliner off where the other ones I’ve tried have always left some behind that ends up staining my towels. Plus, it has no fragrance or freaky chemicals, which is nice when you’re smearing something around your eyes. And it’s a Canadian Company that started as a green company, and who’s philosophy is green to the core. No green-washing here!

As an added bonus, I’ve been using the same tube for over a year and there’s still some left. I know, I know, you’re not supposed to keep beauty products that long, but I can’t bring myself to throw something away that works perfectly fine. Plus I haven’t gotten any freaky eye infections, so it seems to be OK. I can’t remember what I paid for it at the time, but it’s listed on Well.ca for $15. That’s more than some products you can find at the drug store, but if it lasts this long and works this good, it works out money-wise in the end.

Enbridge Northern Gateway

Douglas Channel, where the supertankers will pass through

My friend Kyle pointed me in the direction of this post. Once I did some reading on it, the situation is very intense.

The Northern Gateway pipeline will run from Edmonton to the northern BC coast to carry petroleum to waiting tankers that will head off for America and Asia.

The First Nation bands in this area have said an oil spill in this area of the coast “would be devastating to the environment. It would literally wipe out all of our cultures.” (From the Globe and Mail). They have presented a petition they ran in the Globe and Mail that was signed by 150 First Nations, Greenpeace, WWF, David Suzuki, Margaret Atwood, and Willie Mitchell.

Enbridge responds with: “It’s important to note that the Enbridge Northern Gateway Project will be required to undergo a comprehensive and rigorous regulatory review process to ensure the project is in the interest of the Canadian public,” Ms. Varey [Senior manager of corporate communications for Enbridge Inc.] wrote. “That is the highest level of regulatory scrutiny an economic development project can receive.” (From the same article in the Globe and Mail, March 27, 2010) Right. I’m sure they say that about all oil projects. “We’ll be really careful”. Then the bottom line appears and corners are cut and money outweighs regulations/safety .

Have you seen The Yes Men Fix the World? They give a fake presentation as a representative of Dow Chemical about a formula measuring the cost from loss of human life against profits. No one in the audience really got upset about this. I think someone said it was “refreshing” to hear someone say what they’re all thinking. I personally wouldn’t expect Enbridge to think much different than that guy.

I think I’m justified in my mistrust of Enbridge and the sinking in the pit of my stomach over the very idea of this pipeline. These things have a history of not going well. The Exxon Valdez is often used to illustrate the concerns over this pipeline. What about the ship that just hit the Great Barrier Reef? How can you not know where the Great Barrier Reef is? We can’t risk this on the diverse, but fragile, BC coast.

Public pressure is growing about this issue. That’s the only way to put the brakes on the process. If you’re concerned too, you can go to http://pipeupagainstenbridge.ca/ to sign the petition.